Keeping up with the modern consumer and their use of channels is a real challenge. To deliver the smartest engagement for the modern consumer, we’ll look for opportunities to use the latest AI and digital based technologies to make a step-change in your customer engagement. Point solutions with immediate ROI, balanced with longer term strategic transformation.
We know brand and its importance, but we also understand touch points, people, products and capabilities. We bridge these areas to make brands real for organisations. Helping organisations define big memorable experiences that will shift perceptions as well as changing the key things that make it true day in day out. We take the grand language of organisations and brand and translate these into things that are meaningful to your people and to customers wherever they touch you.
We optimise customer contact at all stages of a customer’s life with you, whether buying, getting going, using and engaging or renewing or any individual channel. We map customer journeys, use deep database analysis, combined with a review and comparison to best practise to make recommendations on the detail and sequencing of individual interactions across service, sales, operations and marketing.
Once the opportunities are identified we have a ready-made AI & digital incubator to build and run the pilot treatments if your own capability makes it difficult in the short-term.
Delivering the benefits and making it happen is where our experience comes in. We use experiential techniques to help people to understand how best to make the journey and improve their own and company performance. Our combination of visual techniques, measurement frameworks and practical improvement tools (see X-ccelerator) help deliver cost effective sustainable change. We move people.